“Generosity is a practical expression of love.” – Gary Inrig
Long-time donors may remember when our annual campaign began and ended in the fall, creating a three-month whirlwind of fundraising. While we still kick off in the fall and host many workplace presentations before November, our fundraising efforts are now year-round. We do this to accommodate some of our valued partners who prefer this time frame and also because it is more fitting to our mission.
We are here to unite people to resources in an effort to strengthen everyone in our community. Our partner agencies can attest to the fact that the need is 24/7/365. We can’t focus our efforts on a specific time of year and hope to be effective. Our community, your community, needs the help year round.
Although we host Celebration in the spring to publicly ‘end’ our community drive, we also have major events nearly every quarter. Celebration will be followed by United Days of Caring (UDOC), April 27-28; our 31st annual golf tournament will occur as it always does on the first Friday of June, then we will be back to an August kickoff, and a fall of workplace giving.
While our workplace giving model is still our most relevant source of income, many of our initiatives are designed to inform more people about our work, especially those who do not learn about United Way in their workplace. One relatively new event is held during the month of February and is fittingly termed Give From The Heart (GFTH). In its third year, the ‘Give from the Heart’ campaign is an opportunity for the general public, small businesses, restaurants, and other United Way partners to continue sharing our mission while collecting additional funds for the annual campaign.
This year’s mini-campaign will kick off on February 1, when a variety of area businesses and organizations will begin selling hearts to customers for a minimum donation of $1. We are very grateful to the following businesses that have already committed to sell hearts to their customers throughout the month. We hope many more will be added!
Other businesses plan to donate a percentage of sales through share events. We hope you will show support to all of these businesses who help our community, even if you can’t get there on the date of our event.
- Five Below will donate 10% of sales made between February 4-10. This is a great opportunity to let your kiddos know about how easy it is to give back when they purchase from one of their favorite stores. Be sure to share this flyer when checking out!
- On Valentine’s Day, make plans to visit Buffalo Wild Wings in Cape! 10% of lunch and dinner sales will be donated back to United Way.
- If you love wings, check our Facebook page for share days scheduled at Wings Etc. in both Cape and Jackson (dates TBD).
- Still keeping up with your New Year’s resolutions? Visit our friends at Missouri Running Company on Saturday, February 24th for their Purchase with a Purpose fundraiser benefiting our Give from the Heart campaign!
Finally, be sure to join us at one of the two trivia nights being hosted by Cup ‘N’ Cork! The first will be Saturday, February 10th at 6pm and the second on Saturday, February 24th at 6pm. Entry fee is $10/player and you can have up to 6 players on your team. Proceeds from the event will be donated back to United Way of Southeast Missouri.
Like Gary Inrig said in the quote above, “generosity is a practical expression of love.” While we gear up for a very pink, loving, and chocolate-filled February, let’s not forget to share the love with those in our community who need it most.